Last updated: 01/01/2025

fash-elite.com – Privacy Policy

This Privacy Policy describes how DOMAIN and its subsidiaries and affiliates (“DOMAIN,” “we,” “us,” and/or “our”) process the personal data we collect online (through our websites) and offline (through customer support channels, our retail locations, and our in-person promotional activities). We refer to these as the “Services.” This Privacy Policy explains the types of personal data we collect and process, how we may use and share the data, and the choices you have regarding our processing of your personal data.

Information We Collect

We collect personal data about you when you provide it to us directly and through your use of the Site. This information may include:

• Information you provide to us when you use our Site (for example, your name, contact details, gender, product reviews and any information you add to your account profile);
• Transaction and billing information, if you make purchases from us or using our site (for example, credit/debit card details and delivery information);
• Records of your interactions with us (for example, if you contact our customer service, interact with us on social media);
• Information you provide to us when you enter a contest or survey;
• Information collected automatically, using cookies and other tracking technologies (for example, which pages you viewed and whether you clicked on a link in one of our email updates). We may also collect information about the device you use to access our Site;
• Other information necessary to provide the Site, for example we may access your location if you give us your consent.

If you also shop at one of our stores, we may combine the information you provide to us in-store (for example, if you make a purchase or sign up for our mailing list in-store) with the information above.

Information We Collect by Automated Means

When you visit our sites, interact with our communications, or visit our stores, we automatically collect certain information. To collect this information, we may use cookies, web beacons, and similar technologies. A “cookie” is a text file that websites send to a visitor’s computer or other Internet-connected device to uniquely identify the visitor’s browser or to store information or settings in the browser. A “web beacon,” also known as a pixel tag or clear GIF, is used to transmit information to a web server. We may also collect information about your online activities over time and across third-party websites. The information we collect automatically may include:

• the URLs that refer visitors to our websites;
• The search terms used to access our websites;
• Details about emails we send, such as opens, clicks and unsubscribes;
• Details about devices used to access our websites (such as IP address, browser information, device information and operating system information);
• Details about your interaction with our websites (such as the date, time, length of stay and specific pages viewed during your visits to our websites, referral activity and emails you have opened);
• Information about activity in our stores, for example through closed-circuit televisions for security monitoring or geofencing to identify traffic in our stores; and
• Usage information (such as the number and frequency of visitors to our websites).

We may associate this information with your fash-elite.com account if you have one, the device you use to log in to our Services, or the email or social media accounts you use to engage with fash-elite.com. For more information on how we use cookies, see our Cookie Policy

How we use your information

Depending on how you use our Site, your interactions with us and the permissions you grant us, the purposes for which we use your personal data include:

• To process your order and maintain your online account.
• To manage and respond to any questions or complaints addressed to our customer service team.
• To personalize the Site and show you content that we think will be of most interest to you, based on your account information, purchase history and browsing activity.
• Improve and maintain the Site, and monitor its use.
• For market research, e.g. we may contact you to obtain feedback on our products.
• To send you marketing messages and show you targeted advertising, where we have your consent or are otherwise permitted to do so.
• For security reasons, to investigate fraud and, where appropriate, to protect ourselves and third parties.
• To comply with our legal and regulatory obligations.

We rely on the following legal basis under data protection law to process your personal data:

• Because the processing is necessary to perform a contract with you, or take steps prior to entering into a contract with you (for example, where you have made a purchase from us, we use your personal data to process the payment and fulfil your order).
• Because we have obtained your consent (for example, when you contact us with a query, when you add optional information to your account profile, or if you consent to receiving marketing from us).
• Because it is in our legitimate interest as an e-commerce provider to maintain and promote our services. We are always looking to better understand our customers in order to offer the best products and the best customer experience. We use information about you to personalize your view of the Site, to make it more interesting and relevant to the products and offers displayed.

Who can access your information

Third Party Service Providers : We may use third party service providers acting on behalf of fash-elite.com to perform some of the services described above. For example, we share certain information with service providers who assist with credit card and payment processing, delivery of your order, hosting, managing and serving our data, email delivery, research and analysis, advertising, analytics, or administering certain services and features. We may also share information about you with our professional advisors, including accountants, auditors, lawyers, insurers and bankers, as necessary. These service providers may change over time, but we will always use trusted service providers who we instruct to take appropriate security measures to protect your personal data in accordance with our policies. We permit them to process your personal data only for specified purposes and, where applicable, in accordance with our instructions and the provisions of this Policy and applicable law.

Advertising and analytics services provided by third parties

We may allow third parties to provide analytics services and serve ads on our behalf across the Internet and in mobile applications. They may use cookies, web beacons, and other technologies to collect information about your use of the Services and other websites and applications, including your IP address, device ID, web browser, mobile network information, pages viewed, time spent on pages or in applications, links clicked, and conversion information. This information may be used by DOMAIN and others to, among other things, analyze and track data, determine the popularity of content, deliver advertising and content targeted to your interests on our Services and other websites, and better understand your activity. For more information about interest-based advertising or to opt out of having your web browsing information used for interest-based advertising, please visit www.aboutads.info/choices. European users can opt out of receiving targeted advertising through the European [Interactive Digital Advertising Alliance] (https://www.youronlinechoices.eu/).

We may also work with third parties to serve you ads as part of a personalized campaign on third-party platforms (such as Facebook, Google, Snapchat, Tiktok, and other advertising platforms). As part of these advertising campaigns, we or third-party platforms may convert information about you, such as your email address, into a unique value that can be associated with a user account on those platforms to help us learn about your interests and serve you ads that are tailored to your interests. Note that third-party platforms may offer you a choice as to whether you see these types of personalized ads.

Your Rights and Choices

Manage or deactivate your fash-elite.com account

You can review, update or change your account information, including your profile, contact information, payment and shipping information, at any time by contacting us via email or from the contact page. You can also deactivate your account** if you wish, just contact us and we will do so.

Opt out of email marketing

You may unsubscribe from our promotional emails at any time by following the instructions included in those emails. If you opt out of receiving such communications, please note that we may continue to send you non-promotional emails (such as order confirmation emails or emails regarding changes to our legal terms).

Cookie Restriction

Most web browsers are set to accept cookies by default. You can usually choose to set your browser to remove or reject browser cookies. Please note that if you choose to remove or reject cookies, this may affect the availability and functionality of our websites.

Children

Our Services are not designed for children. If you have reason to believe that a child has provided us with personal data, please contact us.

INFORMATION SECURITY

We work hard to protect your data. We use a combination of technical, administrative, and physical controls to maintain the security of your data. This includes using Transport Layer Security (“TLS”) to encrypt many of our Services. However, no method of transmitting or storing data is completely secure. If you have a security-related concern, please contact us.

Data Transfers and Privacy Shield

fash-elite.com is headquartered in the United Kingdom and we have operations and entities in the United Kingdom and other countries. As such, we may transfer your personal data to, or store or access it in, jurisdictions that may not provide equivalent levels of data protection to your home jurisdiction. We will take steps to ensure that your personal data receives an adequate level of protection in the jurisdictions in which we process it.
When we transfer personal data from the European Union, the United Kingdom or Switzerland to the United States, we do so in reliance on an approved data transfer mechanism, such as the Standard Contractual Clauses adopted by the European Commission. We also comply with the EU-U.S. Privacy Shield Framework and Swiss-US Privacy Shield Framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information transferred from the European Union and Switzerland to the United States, respectively (collectively, the “Privacy Shield Principles”). fash-elite.com has certified to the Department of Commerce that it adheres to the Privacy Shield Principles. To learn more about the Privacy Shield program and to view our certification, please visit https://www.privacyshield.gov/.
In accordance with the Privacy Shield Principles, we commit to resolve complaints about our processing of your personal data. EU, UK, and Swiss individuals with inquiries or complaints about our compliance with the Privacy Shield program should first contact us. We have further committed to refer unresolved Privacy Shield complaints to JAMS, an alternative dispute resolution provider located in the United States. If you do not receive timely acknowledgment of your complaint from us, or if we have not addressed your complaint to your satisfaction, please contact or visit https://www.jamsadr.com/file-an-eu-us-privacy-shield-or-safe-harbor-claim for more information or to file a complaint. JAMS services are provided to you free of charge.
Under certain conditions, you may be able to invoke binding arbitration to resolve your complaint. fash-elite.com is subject to the investigatory and enforcement powers of the Federal Trade Commission.
If we share personal data transferred to the United States under the Privacy Shield Framework with a third-party service provider who processes the data on our behalf, then we will be responsible for that third party’s processing in violation of the Privacy Shield Principles unless we can prove that we are not responsible for the event giving rise to the damage.

European Residents

Requests from the data subject

If you are a European resident, you have the right to access personal data we hold about you and to ask that your personal data be corrected, updated, or erased. You may also have the right to object or request that we restrict certain processing. If you would like to exercise any of these rights, you may submit a request by emailing contact@fash-elite.com **. If you have a fash-elite.com account ** you can also review, update, and delete certain personal data by logging into your account.

Legal basis for processing

If you are a European resident, we process your personal data when:

• We need to use your personal data to carry out our responsibilities under our contract with you (for example, processing payments and providing the fash-elite.com products you have ordered).
• We have a legitimate interest in processing your personal data. For example, we may process your personal data for performance marketing activities, to perform data analytics, and to provide, secure, and improve our Services.
• We need to do this to comply with a legal obligation to which we are subject.
• We need to do this to protect your vital interests or the vital interests of others.
• We have your consent to do this, which you can withdraw at any time.

Questions or complaints

If you are a European resident and have concerns about how we handle personal data that we are unable to resolve, you have the right to lodge a complaint with the data protection authority in your place of residence. For the contact details of your local data protection authority, please visit http://ec.europa.eu/justice/data-protection/article-29/structure/data-protection-authorities/index_en.htm or, if you are a resident of Switzerland, https://www.edoeb.admin.ch/edoeb/en/home/the-fdpic/contact/.

Links to other websites and third-party content

We may provide links to third-party websites, services, plug-ins, and applications, such as Facebook and Google, that are not operated or controlled by DOMAIN. This Privacy Policy does not apply to these third-party services, and we cannot assume responsibility for the content, privacy policies, or practices of third-party services. We encourage you to review the privacy policies of any third-party services before providing any information to or through them.

The Services may offer social sharing features and other integrated tools (such as the Facebook “Like” or “Share” button or the Twitter “Tweet” button) that allow you to share actions you take on our Services with other media. Your use of these features enables the sharing of information with your friends or the public, depending on the settings you set with the entity providing the social sharing feature. For more information about the purpose and scope of data collection and processing in connection with social sharing features, please review the privacy policies of the entities providing such features.

Data retention

Our retention periods for personal data are based on business needs and legal requirements. We retain personal data for as long as necessary for the processing purpose(s) for which the data was collected, and any other permitted and related purposes. For example, we may retain certain transaction details and correspondence until the expiry of the time limit for claims arising from the transaction. When we no longer need to use your personal data, it is deleted from our systems and records or anonymised so that you can no longer be identified from it.

COOKIE POLICY

What are cookies?

Cookies are small text files placed on your computer by websites that you visit. Our site and our partners use cookies to enhance your experience, analyze traffic, and for ad personalization and measurement.
You can restrict or block cookies using your browser settings. Information on how to do this is detailed below in the “How to manage cookies” section.

How to manage cookies

Some cookies are strictly necessary to enable you to use the site and its features, such as storing items in your shopping basket. Without these cookies, these features cannot be provided, which may impair the functionality of the website, meaning you are unable to purchase from our website.
You can select which cookies you want this website to store on your device by changing your browser settings. Each browser allows you to restrict or block cookies in different ways.
Details of how to do this in each browser can be found on the ICO website (please note that we are not responsible for the content of external websites), visit: https://ico.org.uk/your-data-matters/online/cookies/
In most browsers you can use private browsing modes which do not usually save local data associated with the session, such as cookies. These are usually deleted when you close all windows.
You can install a browser add-on to disable Google Analytics in your browser on all websites (please note that we are not responsible for the content of external websites), visit: https://tools.google.com/dlpage/gaoptout

Types of cookies

First party cookies – these are set by the website you are visiting. They are often used to remember your preferences on the website, such as your preferred currency or items in your shopping cart.
Third party cookies – these are set by a website other than the one you are visiting.
Session cookies – these are temporary cookies, which are deleted when you close your browser.
Persistent cookies – these remain on your device until you delete them or they expire.

Cookies used on our website

We have documented the partners and tools that create cookies that are used by this website and the use of our partners and their purpose. Please note that we are not responsible for the content of external websites.

Google Analytics

These cookies are used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited.
Learn how to opt out of Google Analytics across all websites in the “How to manage cookies” section.
You can learn more about Google’s use of information here: https://policies.google.com/technologies/partner-sites.

Google Ads (et DoubleClick)

Google Ads uses cookies to improve advertising by targeting ads based on what is relevant to the user. They also help generate reports on advertising performance and avoid showing ads that a user has already seen. This product collects and uses data using cookies. The data collected may be used to personalize advertising. You can learn more about Google’s use of information here: https://policies.google.com/technologies/partner-sites.
You can revoke your consent to Google’s ad personalization here: https://adssettings.google.com/

Google reCAPTCHA

Google reCAPTCHA is used to help establish that a user is human and improves security on our website. This product collects and uses data using cookies. The data collected may be used to personalize advertising. You can learn more about Google’s use of information here: https://policies.google.com/technologies/partner-sites.

How long will cookies stay on my computer or mobile device?

The length of time a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device. See the section below on how to control cookies for more information on deleting cookies before they expire.

Changes to our Privacy Policy

We may change this Privacy Policy from time to time. If we do, we will post the updated policy on our Sites and indicate when the Privacy Policy was last revised. If we make material changes, we will provide you with additional notice. You should review our current Privacy Policy periodically to stay informed about our personal data practices.

Contact fash-elite.com

If you have any questions about this policy or need assistance exercising your privacy rights, please contact us by email contact@fash-elite.com or or from the contact page